At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:

We are seeking an experienced Senior Account Executive to be based in Dubai to join our growing education sales team. You’ll play a pivotal role in expanding the reach of the Instructure Learning Platform across the ROMENA region, helping Higher Education institutions and K-12 organizations modernize and simplify their approach to teaching and learning.

This role is focused on driving long term, sustainable growth across ROMENA, including MENA markets outside the GCC (Gulf Cooperation Council). You’ll be responsible for building strong relationships across the region, growing pipeline, navigating complex sales cycles, and helping education customers realize the value of the Instructure platform.

If you thrive in a dynamic environment and are passionate about helping education institutions succeed, we want to meet you.

What You’ll Be Doing

• Drive new business growth by selling the Instructure Learning Platform across the ROMENA region

• Build and execute targeted sales strategies to develop and nurture a strong client pipeline across Higher Education and K-12

• Share insights to help prospective clients evaluate solutions and choose what best fits their needs

• Prepare and tailor messaging, presentations, proposals, and tender responses for prospective clients

• Guide prospects through the purchasing process to successful, timely closure

• Secure profitable pricing and business terms by clearly communicating the value and return on investment of the platform

• Accurately forecast short term and long term sales performance while maintaining strong pipeline management and hygiene

• Build relationships with key stakeholders and decision makers, including executive leadership and C-suite contacts

• Partner closely with cross functional teams, including Product and Customer Experience, to share market feedback and customer insights

• Attend key industry events and strengthen Instructure’s presence across the region

• Identify and recruit channel partners where appropriate to support market entry and regional coverage

• Consistently achieve or exceed sales quotas within established timelines

• Travel regularly across the region for onsite meetings and events, up to 30%

What We’re Looking For

• Fluent Arabic with strong written and spoken English

• 5+ years of proven sales experience, ideally within SaaS, EdTech, or enterprise software

• Experience selling complex enterprise software, solutions, and services

• Demonstrated ability to sell at all levels, including C-suite and executive leadership

• Strong strategic and consultative sales skills

• Ability to conduct detailed needs analyses and develop tailored proposals

• Experience managing tenders and complex buying processes

• Understanding of educational pedagogy and the process of selling a VLE/LMS is a plus

• Experience selling into both Higher Education and K-12 is a plus

• Familiarity with sales methodologies and a strong challenger mindset

• Bachelor’s degree preferred

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